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Cendol Combining Two Nations Win the Hearts of Cendol Enthusiasts
April 15th, 2024 | 07:48 AM | 268 views
BSB
Who knew that a traditional cendol recipe that combines two nations produced by a local youth can successfully attract cendol enthusiasts in the country. Since the launch of Cendol Xpress over 3 years ago, the business has produced 3 types of flavoured cendol and plain cendol to be supplied to restaurants.
28-year-old Awang Muhammad Arif @ Eddy bin Rafian, the founder of Cendol Xpress was introduced to entrepreneurship by his parents when he was only 9 years old. During his early twenties, said youth has ventured into various types of businesses, and came up with the idea of selling cendol in 2020. The cendol recipe he uses combines recipes from Malaysia and Brunei Darussalam.
Awang Muhammad Arif shared that among the challenges he faced in running his business was the high demand from cendol enthusiasts that affects the quality of cendol produced during the business' early days.
Source:
RTB NEWS
by RTB NEWS
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