Happy Motoring Co, the exclusive distributor of Honda in Brunei recently launched the all-new Honda Elevate recently, introducing a bold new SUV that combines style, practicality, advanced technology and Honda’s renowned reliability.
Held at the Honda Brunei Showroom in Gadong, the launch ceremony brought together corporate partners, representatives from financial institutions and insurance companies, members of the media and invited guests to witness the introduction of Honda’s newest SUV to the Bruneian market.
The official unveiling was officiated by Group Chief Executive Officer Nicholas Wong together with General Manager Mark Yong, marking another milestone in Honda Brunei’s commitment to delivering innovative mobility solutions tailored to the evolving needs of Bruneian motorists.
In his welcoming remarks, Nicholas Wong said the all-new Honda Elevate reflects Honda’s commitment to delivering vehicles that combine innovation, quality, safety and practicality while meeting the changing lifestyle needs of customers.
He expressed confidence that the Elevate would strengthen Honda’s SUV portfolio in Brunei and appeal to customers seeking a stylish, versatile and dependable SUV for both professional and personal journeys. He added that Honda Brunei remains committed to providing outstanding ownership experiences through trusted after-sales support and customer service.
Bold styling with everyday versatility
Developed for modern drivers, the all-new Honda Elevate has been designed to offer versatility without compromising comfort, technology or driving confidence. Whether navigating city streets during the workweek or heading out on weekend family adventures, the SUV combines intelligent engineering with everyday practicality.
The Elevate features Honda’s latest SUV design philosophy, characterised by its Alpha-Bold Signature Grille, muscular body lines and commanding road presence. Distinctive LED headlamps with integrated daytime running lights and LED tail lamps give the vehicle a modern appearance, while LED fog lamps improve visibility in challenging driving conditions.
Enhancing both style and convenience are 17-inch dual-tone diamond-cut alloy wheels, auto-fold door mirrors with integrated LED turn signals and a one-touch electric sunroof that brings more natural light into the cabin, creating a refined driving experience.
Premium comfort and smart connectivity
Inside, the Elevate offers a spacious and thoughtfully designed cabin that prioritises comfort, convenience and connectivity for both drivers and passengers.
The SUV is equipped with an advanced HD touchscreen display audio system with Apple CarPlay and Android Auto compatibility, allowing seamless smartphone integration for navigation, entertainment and communication.
A wireless smartphone charger keeps compatible devices powered throughout the journey, while remote engine start allows drivers to cool the cabin before setting off.
Additional comfort features include fully automatic climate control with MAX COOL mode, telescopic and tilt steering adjustment for an optimal driving position, rear armrests with integrated cup holders and a front centre armrest with additional storage. Multiple smart storage compartments throughout the cabin further enhance practicality for everyday use.
Complementing its spacious interior is a generous 458-litre luggage capacity, providing ample room for shopping, luggage, sports equipment or family essentials, making the Elevate well suited for both daily commuting and longer road trips.
Confidence through advanced safety
Safety remains one of Honda’s highest priorities, with the Elevate incorporating a range of technologies designed to provide greater confidence and peace of mind on every journey.
The SUV comes equipped with Vehicle Stability Assist to improve handling during challenging road conditions, Hill Start Assist to prevent rollback when moving off on inclines, and a Multi-Angle Rear Camera with Guidelines to assist drivers when reversing or parking.
Occupant protection is further enhanced by Honda’s Advanced Compatibility Engineering (ACE) body structure, which is designed to distribute collision energy more effectively and improve crash protection.
Speaking during the launch, Mark Yong said the all-new Honda Elevate offers the perfect balance of bold SUV styling, everyday practicality, advanced technology and the renowned driving confidence that Honda is known for.
He said the SUV has been developed to meet the diverse needs of Bruneian drivers, whether navigating busy city streets, travelling with family or embarking on weekend adventures. He added that Honda Brunei’s dedicated sales and after-sales teams remain committed to providing customers with an exceptional ownership journey from the moment they enter the showroom.
Following the official unveiling, invited guests were given the opportunity to experience the vehicle firsthand through guided product demonstrations and exclusive test drive sessions conducted by Honda Brunei’s product specialists.
Honda Brunei is also offering a special introductory promotion for the all-new Honda Elevate. The SUV is available at an early bird price of $27,990, reduced from the normal retail price of $29,990, for a limited time.
Members of the public are invited to visit the Honda Brunei Showroom in Gadong to discover the all-new Honda Elevate, experience its features firsthand and book a test drive.
SOURCE/AUTHOR : THE BRUNEIAN/AZRINA ZIN
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